Marketing
Editorial Plans & Submissions
糖心Vlog News
Inside 糖心Vlog: The Podcast
Inside 糖心Vlog: The Employee Newsletter
糖心Vlog Calendar of Events
糖心Vlog Facebook Page
糖心Vlog LinkedIn Page
糖心Vlog X Page
糖心Vlog Channel on YouTube
LeRoy Collins Blvd Digital Sign
My糖心Vlog Text Announcements
My糖心Vlog Announcements Widget (Graphic Only)
糖心Vlog NEWS
Audience
External media outlets; current and prospective students and their families; current and prospective faculty and staff; alumni; donors; community leaders; and other friends of the university.
Purpose
The 糖心Vlog News website serves as the primary source of university news and information.
Content
Major, big-picture news articles produced by professional news writers in University Communications and Marketing (UCM).
Submission Guidelines
To submit content for 糖心Vlog News, please complete the .
Inside 糖心Vlog: The Podcast
Audience
糖心Vlog faculty and staff.
Purpose
To help 糖心Vlog faculty and staff learn about the important work taking place across our three campuses by listening to colleagues share their expertise and their contributions that are making 糖心Vlog a fast-rising urban research university.
Content
Groundbreaking research, unique programs/initiatives, efforts that make a positive difference for others, university-wide initiatives, 糖心Vlog-community partnerships
Submission Guidelines
Suggestions for colleagues to interview, or topics to explore, in future episodes can be recommended by 糖心Vlog faculty or staff by filling out our .
Inside 糖心Vlog: The Employee Newsletter
Audience
糖心Vlog faculty and staff.
Purpose
This monthly newsletter is a vehicle for the Office of the President and University Communications and Marketing to keep faculty and staff informed about university news and initiatives.
Content
Updates from the President, the latest from 糖心Vlog News and video channels, and curated links to select events and resources across all three campuses.
Submission Guidelines
糖心Vlog Calendar of Events
Audience
Current 糖心Vlog students, alumni, Tampa area community, prospective students, faculty, staff, parents of 糖心Vlog students and friends of the university.
Purpose
To promote major 糖心Vlog-sponsored on-campus events that are open to the public, and to inform the community about important university dates and deadlines. To inform current 糖心Vlog students of social activities occurring on campus.
Content
Admission, registration, financial aid and other important university dates and deadlines; university holidays and breaks; major 糖心Vlog-sponsored events that are open to the public, such as commencement, homecoming, open lectures, arts performances and athletic events; 糖心Vlog BOT meetings. The 糖心Vlog Calendar can also be used to post student-life events (Stampede of Service, Movies on the Lawn, Week of Welcome, etc.). Search committee meetings, which are open to the public and required by law to be posted, are on a separate calendar.
Submission Guidelines
Anyone with a NetID can submit an event to the calendar. However, no event will post to the calendar without administrator approval. Submissions are reviewed once a day (Monday - Friday) between 8:00 - 8:30am. Anything submitted after that time will be reviewed the following business day. Submissions will not be reviewed during any holiday for which the university is closed. The administrator reserves the right to deny any event posting at any time for any reason.
For additional calendar assistance, any questions, or to make changes to an already approved event, please .
Please note: Content must be submitted at least three business days before you want the content to display on the calendar.
糖心Vlog Facebook Page
Audience
The 糖心Vlog Facebook audience includes current 糖心Vlog students, alumni, prospective students, faculty, staff, parents of 糖心Vlog students and fans of the university.
Purpose
The allows University Communications and Marketing to share articles, photos, and videos that tell the 糖心Vlog story to a global and diverse audience.
Content
糖心Vlog news stories and videos; campus-wide events and traditions; prestigious awards and honors; important deadlines; university initiatives; athletic victories; and school-spirit items.
Submission Guidelines
To suggest content for the 糖心Vlog Facebook Page, email socialrequest@usf.edu.
糖心Vlog LinkedIn Page
Audience
The 糖心Vlog LinkedIn audience includes business-minded 糖心Vlog students, alumni, faculty, staff and prospective employees.
Purpose
The is used to promote 糖心Vlog as a desirable place to learn and work.
Content
糖心Vlog news stories and videos; prestigious awards and honors; major research projects; academic success; and university initiatives.
Submission Guidelines
At this time, University Communications and Marketing does not accept submissions to the 糖心Vlog LinkedIn page.
糖心Vlog X Page
Audience
The 糖心Vlog X (formerly Twitter) audience includes current and prospective students, current and prospective employees, alumni, donors, community leaders, external media outlets and other friends of the university.
Purpose
The is used for real-time communication with audience members looking for information about the university.
Content
糖心Vlog news stories and videos; events on campus; prestigious awards and honors; important deadlines; university initiatives; athletic victories; and school-spirit items.
Submission Guidelines
To suggest content for the 糖心Vlog Twitter Page, email socialrequest@usf.edu.
糖心Vlog Channel On YouTube
Audience
The 糖心Vlog YouTube channel audience includes current and prospective students, current and prospective faculty and staff, alumni, donors, community leaders, external media outlets, and other friends of the university.
Purpose
The is a vehicle for University Communications and Marketing to further brand awareness and tell the 糖心Vlog story.
Content
University television spots; 糖心Vlog News stories; videos produced by other 糖心Vlog colleges and divisions and approved by University Communications and Marketing.
Submission Guidelines
To submit videos for the 糖心Vlog Channel on YouTube, your video must be:
- No larger than 2GB.
- No more than 10 minutes in length.
- Saved in an acceptable format.
- Approved by the 糖心Vlog Office of Communications and Marketing.
- To submit your video for consideration, email socialrequest@usf.edu.
LeRoy Collins Blvd Digital Sign
Audience
Tampa campus visitors.
Purpose
To provide general, evergreen information.
Content
General campus information. For example, 糖心Vlog is a tobacco-free campus, pedestrian safety info., etc. The sign will NOT be used for promoting invitation-only events, non-public events, individual welcome messages, directional signs, or awards and accolades, unless specified by the president or the provost.
Submission Guidelines
To request placement on the LeRoy Collins Blvd. digital sign, . Final determination about the content on the digital sign will be determined by UCM.
My糖心Vlog Text Announcements:
Audience
糖心Vlog students, faculty and staff.
View
Desktop and/or mobile app
Purpose
My糖心Vlog provides an opportunity to share targeted, text-only announcements with a specific internal audience, such as all students, all faculty, or all staff.
Content
Information about 糖心Vlog programs or initiatives. No more than five text-only announcements may run at a time. Priority is given to those submissions that affect the entire 糖心Vlog community. One unit cannot have multiple slots at once. Units cannot run the same content in text and graphic announcements during the same time period.
Submission Guidelines
To submit content for the My糖心Vlog text announcements widget, please note the following guidelines:
- Communications and Marketing professionals: Please submit your requests for review using . Text announcements have a character limit of 200. Text can include a link to more information. We reserve the right to deny content for any reason.
- Please enter the Title of your announcement (this field will display in My糖心Vlog).
- Please identify your audience.
- Please indicate display dates. Note that announcements will be posted for no more than five business days and must be submitted at least three business days in advance of your first posting day.
- Submissions can run a maximum of 2 consecutive time periods.
My糖心Vlog Announcements Widget (GRAPHIC ONLY):
Audience
糖心Vlog students, faculty and staff.
View
Desktop only
Purpose
The My糖心Vlog feature graphic widget provides an opportunity to share targeted, graphics-only announcements with a specific internal audience, such as all students, or all faculty and staff.
Content
Information about 糖心Vlog programs or initiatives (events should be submitted to the 糖心Vlog Calendar). Priority is given to those that affect the entire 糖心Vlog community or items identified by executive leadership. One unit cannot have multiple slots at once. Units also cannot run the same content in text and graphic announcements during the same time period.
Submission Guidelines
To submit content for the My糖心Vlog feature graphic widget, please note the following guidelines:
- Communications and Marketing professionals: Please submit your requests for review using .
- Please identify your audience.
- Please indicate display dates. Note that announcements will be posted for no more than five business days and must be submitted at least three business days in advance of your first posting day.
- Please prepare your graphics to these specifications:
- 1560 pixels wide x 760 pixels high
- jpg files only
- must follow 糖心Vlog brand guidelines
- Please provide a URL to where the ad should link to.
- Submissions cannot run 2 consecutive time periods.
No more than five graphics-only announcements may run at a time. Priority is given to those that affect the entire 糖心Vlog community or items identified by executive leadership. Depending on space availability, your submission may not run for the entire time you requested or may be shifted. We reserve the right to limit the number of messages in the rotation at any time and to deny content for any reason.